INQUIRIES
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Feb 8, 2020
FORBES
“People said, ‘Wait a minute. You’re taking a Broadway show, and a restaurant, two of the riskiest things to invest in, and you’re combining them?’ It raised eyebrows,” confessed Rock of Ages founder and producer, Matt Weaver.
Following previews, his latest venture, Rock of Ages Hollywood, opened its doors in a specially built performance venue, including a 250-seat theater, on the iconic Hollywood Boulevard in Los Angeles, California. It’s named after the venue at the center of the show, The Bourbon Room.
With six years on Broadway and over 2,350 performances, five Tony Nominations, numerous productions of the show worldwide, the elevated immersive dinner theater experience is in it for the long haul. ..."
JAN 16, 2020
ENTERTAINMENT WEEKLY
"The words “dinner theater” usually conjure up images of linen-covered tables, black-tie-wearing waiters, and productions of classic fare like Hello, Dolly! or Showboat.
But a new immersive production of Rock of Ages in Hollywood, which takes place in a custom-built version of the show’s Bourbon Room, makes over the dinner theater experience with hairspray, guyliner, acid-washed denim, and Jell-o shots for a glitter-dusted evening that’s altogether rock ’n’ roll and a rollicking good time. One could say entering the space and the world of the show is just like living in paradise.
Audiences enter on Hollywood Boulevard, where a bouncer checks IDs, before being ushered back into the 1980s via a bourbon-soaked nightclub lined with platinum records. Preshow drinks and snacks can be enjoyed in the luxurious bar and club space outside the theater, complete with a tattoo chair for theatergoers to get properly (temporarily) inked with images of the Hollywood sign and other hair metal iconography. ..."
JAN 15, 2020
LOS ANGELES TIMES
"Even the most fervent fans — and they are legion — might not recall that “Rock of Ages,” the stage musical that takes place inside a Hollywood nightclub, first premiered inside a Hollywood nightclub. A 30-minute version played six nights at King King in 2005 — with Chris Hardwick, Dan Finnerty and Laura Bell Bundy head-banging with an onstage band — and proved that “Don’t Stop Believin’” works as well as the finale of a theatrical show as it does in the set list of a Journey concert.
A full production then premiered at the Vanguard down Hollywood Boulevard. “This show is for all of us who still find ourselves lip-syncing down the supermarket aisles to Pat Benatar or sneaking Foreigner onto our iPods,” wrote Times theater critic Charles McNulty in 2006. 'The production may not improve the malingering state of the American musical, but it certainly creates a spectacle that shamelessly conveys the essence of what made the ’80s, for better or worse, unforgettable.'...."
JAN 6, 2020
BROADWAY WORLD
"Rock of Ages Hollywood will open on January 15th at a specially built performance venue and nightlife destination on Hollywood Boulevard named after the venue at the center of the show, The Bourbon Room. With 6 years on Broadway and over 2,350 performances, 5 Tony Nominations, 12+ productions worldwide and featuring 30 hit songs from the 80s, Rock of Ages is the best-reviewed- most-nominated-longest-running-hair-band musical of all time. Rock of Ages Hollywood began preview performances in December. ..."
JAN 6, 2020
CALIFORNIA ROCKER
"Rock of Ages," the 5-time Tony Award-nominated rock theater and dinner show returns to Hollywood at a newly built venue created just for the show, called The Bourbon Room.
"Rock of Ages" ran six years on Broadway with more than 2,350 performances, five Tony nominations, 20 productions worldwide and 30 hits songs from the 1980's. The production is considered the "Best-reviewed hair band musical of all time."
DEC 26, 2019
BRANDI GLANVILLE UNFILTERED
What the heck?! Did you know Rock of Ages is in Hollywood? Permanently! That's right. Today on #Unfiltered Brandi sits down with Ian Ward and Callandra Olivia, two of the stars of the new Rock of Ages here at the Bourbon Room in Hollywood!
Listen listen, you can go to the Bourbon Room, order drinks, eat a meal, and watch the show! It's almost like drag brunch! They sit down and chat everything from Housewife gossip to the bts goodness at Rock of Ages!
DEC 27, 2019
BEVERLY HILLS COURIER
"Rock of Ages Preview Party. Hollywood's rock 'n' roll legends, celebrities and entertainment pros came together recently to celebrate the first preview of "Rock of Ages Hollywood." The 5-time Tony-Award nominated 80s rock Broadway musical hit previewed and The Bourbon Room on Hollywood Boulevard. Celebrity guests included Zach Braff, Donovan Leitch, Darren Criss, Frankie Grande, Deniece Williams, Marissa Jaret Winokur, Courtney Reed and more.
DEC 23, 2019
SPECTRUM NEWS 1
HOLLYWOOD, Calif. — Matt Weaver is tapping his foot to this song as if he hasn't heard it thousands of times.
After three years of creating and constructing 'The Bourbon Room' to bring the show Rock of Ages back to Hollywood, it's the first time he's heard a song inside this space.
"So literally the night you guys are here -- perfect timing -- is the first time we're actually hearing the actors singing on stage with the band so I won't cry now, but I'm tearing up a little bit," Weaver said. "This is a cool moment. ..."
DEC 19, 2019
VARIETY
Only blocks from where it started 14 years ago — before embarking on a journey through several thousand shows on Broadway, a Tom Cruise movie, international recreations and a cruise-ship concert — the “Rock of Ages” stage musical returned to the heart of Hollywood on Wednesday for a preview showing.
With two “Rock of Ages” Broadway alumni, Nick Cordero and Frankie Grande, reprising their roles, this latest incarnation of the ’80s hair metal tribute show pulls from some of the Broadway version’s creative production team, including producers Matt and Hillary Weaver and Janet Billig Rich and director Kristin Hanggi.
“The creators are from L.A., the story is L.A. The vibe is L.A. and Hollywood,” Cordero, who plays Dennis, told Variety after Wednesday’s “Rock of Ages” performance. “That’s the aspect of the project that initially attracted me. Matt Weaver, the producer, called me in New York and said, ‘Will you come and do this?’ It’s an immersive production in his hometown, which struck me as an interesting idea. ..."
DEC 19, 2019
ON THE ROCKS WITH ALEXANDER
This week is a double header with The Marvelous Mrs. Maisel's Caroline Aaron (Edward Scissorhands, Transparent, Crimes and Misdemeanors) and Tony Award nominee Nick Cordero (Waitress the Musical, A Bronx Tale, Bullets Over Broadway, Rock of Ages) with your host, Alexander Rodriguez!
DEC 18, 2019
ACCESS DAILY
Frankie Grande co-hosts Access Daily and talks about Rock of Ages, their performance at The Hollywood Christmas Parade and more!
DEC 17, 2019
KTLA 5
"Rock of Ages Hollywood" opens on for previews December 18th at the Bourbon Room on Hollywood Boulevard. You can get tickets at rockofageshollywood.com, or follow them on social media @rockofageshollywood.
This segment aired on the KTLA 5 Morning News, Tuesday, Dec. 17, 2019.
DEC 17, 2019
CHEDDAR
Frankie Grande is reprising his role as Franz in the musical "Rock of Ages" as it takes on Hollywood. He joins us to give a glimpse into the new immersive show.
DEC 17, 2019
EATER
A new Hollywood hotspot called the Bourbon Room is opening on Thursday from Andy Paxson and Dave Gibbs, the folks behind Sushi Note and Augustine Wine Bar. Chef Kelsey Salamon is on to oversee the comfort bar food with dishes like burgers, a hot dog, and pizza, while cocktails and live music otherwise remain the focus. 6356 Hollywood Boulevard at Rock of Ages; open daily until 2 a.m.
DEC 13, 2019
THE CW: THE 88TH ANNUAL HOLLYWOOD CHRISTMAS PARADE
The Rock of Ages cast performs at The 88th Annual Hollywood Christmas Parade. Watch it on The CW.
DEC 13, 2019
LOS ANGELES TIMES
An aspiring rock singer and a would-be actress chase their dreams in 1980s Hollywood in an immersive staging of this jukebox musical. The Bourbon Room, 6356 Hollywood Blvd., 2nd Floor, Hollywood. Thu.-Fri., 8 p.m.; Sat., 2 and 8 p.m.; next Sun., 7 p.m.; through March 29. $89 and up. rockofageshollywood.com
JUNE 11 2019
VARIETY
"Is “Rock of Ages” really a show for the ages? It’s turning out to be a lot less transitory than its ostensible subject, hair metal. The jukebox musical, which began life in a Hollywood nightclub before taking flight as a long-running Broadway show and less popular motion picture, is returning to its clubby L.A. roots. But the revival is landing in a specially created restaurant/bar venue with more upscale offerings than were offered in any of the Sunset Strip’s peroxide dives back in the day.
This production of “Rock of Ages” opens for six performances a week beginning Sept. 10 in a 250-seat room with full dinner and bar service provided by “celebrity chef” Todd English. The space, on Hollywood Blvd. a block away from the famous intersection with Vine, has been dubbed the Bourbon Room and Rock of Ages Hollywood Theater. These “immersive” shows will take place Wednesday through Sunday in an open-ended run. ..."
January 18, 2015
NEW YORK TIMES
"When it comes to hair — long beautiful hair or gleaming streaming hair or flaxen waxen hair — I am afraid that sweet nostalgia trip about flower children and free love has already become an also-ran on Broadway.
You want hair? Big hair? Hair you wouldn’t want to meet in a dark alley?
The champ is unquestionably “Rock of Ages,” a seriously silly, absurdly enjoyable arena-rock musical that thrashed open at the Brooks Atkinson Theater on Tuesday night in front of a bobbing sea of cigarette lighters waved aloft. The frothing piles of pleated, teased, bleached, dyed and fried tresses being tossed around in this new show about the good old days — in this case the 1980s on the Sunset Strip in Los Angeles — make “Hair” look tame indeed, virtually Rogaine-ready, the Yul Brynner of musicals...."
April 22, 2009
SPIN MAGAZINE
7 Reasons to Love ‘Rock of Ages’
"Rock of Ages – the arena-rock jukebox musical that mixes songs by the likes of Bon Jovi, Foreigner, and Journey with a story about “dreaming big, playing loud and partying on” – just opened on Broadway. Even though I had heard good things, I was skeptical that it was going to be a total cheesefest peppered with jokes about Aqua Net and Bartles & James.
Turns out that’s exactly what it is. Which is to say, awesome!
Here are seven reasons why it’s a must see:
7. The follow your dreams/true love conquers all plotline is as thin as a Whitesnake groupie’s g-string — and it works. Set in the ’80s in L.A. (“If a fella had a dream and a decent amount of hair, there was nowhere else to be”), it follows Drew (American Idol’s Constantine Maroulis), a wannabe rocker working at a club on the Sunset Strip that’s set to be demolished to make way for a Footlocker. His love interest Sherrie, a small town girl (living in a lonely world, if you know what I mean) and struggling actress, breaks his heart when she has a one-night stand with Stacee Jaxx, the sex god lead singer of Arsenal, a.k.a, the most awesomest band ever. What ever will happen? Will Drew and Sherrie finally get together? Will they save the club? Will they actually sing Def Leopard’s “Rock of Ages”? You’ll have to buy a ticket to find out.
6. You get to drink cans of Coors Light while sitting in a red velvet chair in an 85-year-old Broadway theater. Forget those tiny plastic cups of warm Chardonnay you have to down in the lobby of those other snooty Broadway shows. At the Brooks Atkinson Theater, vendors walk down the aisles hawking cold six packs like they’re at a Mets game. ..."
